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How Aruba Solutions Enable the “World’s Most Irresistible and Talked-About Travel Brand”

By Elaine Shuck, Senior Marketing Manager, Aruba
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Ahoy Matey – Does your network cruise along like your ship?

If a vacation in the Caribbean, Europe, South Pacific, or Transatlantic sounds interesting, then come on board to learn what Aruba is doing with Virgin Voyages. Have you ever thought about going on a cruise? Not living by the sea, I would consider myself a landlubber, but after learning how Virgin Voyages is creating “An Epic Sea Change for All” I might just go in the deep water.

Deliver seamless experiences

By standardizing their ships on an Aruba ESP network, Virgin Voyages delivers full access to the perfect voyage literally in the hands of their Sailors. IoT now offers the digitalized Sailor highly personalized travel experiences. They can check in, learn about the ship, the voyage, agenda, and chat with crew and more. Sailors can even book dining reservations, request cabin service, or order food from anywhere without lines or waiting. They can even shake their phone and push a button on the Virgin Voyages app and champagne will be served wherever they are on the ship – bottoms up! Sailors want seamless connectivity and smart, immersive, personalized experiences and expect to use their devices throughout the voyage.

Better digital experiences make things simpler and faster for ships and crew. All-hands-on-deck with a modern network solution, they’re able to work more efficiently supported by services like asset tracking to find equipment faster, reliable roaming to attend to Sailors, efficient crew response based on real-time circumstances, cabin service requests, housekeeping, trend analysis for workflow request and to know when rooms are free to clean.

Aruba ESP ensures smooth sailing, allowing cruise lines to focus on providing great service rather than worrying about whether all devices on board are connecting properly and securely.

Connect what matters most in hospitality

Bringing technology, people, and devices together in a new way can make amazing things happen. As the hospitality industry moves further along the path of digitalization, IT networks have an important role to play as the data highway for IoT devices and services. Little wonder that businesses in the hospitality industry are turning to cloud infrastructure, automation, and interoperable platforms to optimize their business-critical operations and deliver superior customer experiences that create lasting brand loyalty.

Get on board for the unforgettable experience at sea. With Aruba get ready to set sail.

Find out more about what Virgin Voyages is doing to deliver exceptional Sailor experiences.